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Why give personalised corporate gifts?

The holidays are just around the corner and if you haven’t managed to order corporate gifts for your business partners and employees, now is the last time. But even if you’ve already done this tedious task, you’ll always find tips and suggestions for giving corporate gifts at other times too. 

This time, we’ll focus on personalising corporate gifts – how you can personalise your gifts to make them even more memorable and special, and not so easily forgotten by the recipient. Personalisation lets the recipient know that you have taken extra care in choosing their gift, and lets them know that it means a lot to you.

Highlight your creativity with personalisation

Buying corporate gifts can be a challenging and time-consuming task, but in the end it depends on the gifts you choose. If you gift the people you work with throughout the year with classic stationery such as notepads and pencils, then the job will be done quickly. If you want to let your partners and employees know that they are not just another number, we recommend personalising even simple gifts. Show off your creative flair while making your recipients feel even more special. You can add your own logo to the products, or add the name of the recipient to each of the products.

Customers are willing to pay more for personalised gifts

Every company, large and small, is aware that the cost of corporate gifts must be included in the company’s annual balance sheet. Many people don’t bother with these gifts, but buy a few impersonal gifts, just enough to give something. Businesses that care about what others think of them and want to give something more are also willing to spend more money on personalised gifts – up to 20% more. They know that this will add to the enjoyment and memorability of their business. 

Personalised gifts have a lower chance of return

Some personalised gift companies do not accept returns of personalised gifts at all, and if they do, the returns are much smaller than for non-personalised products. Because they realise that it is difficult to return, they are better informed about the products and order things they know the recipients will like, rather than ordering blindly.

Increase positivity through personalisation

In the current situation, which we have been in for almost two years now and which looks unlikely to end any time soon, we are all looking for ways to cheer ourselves and others up. Giving your employees a personalised gift is sure to boost the positivity of the whole office. You can also put together a special survival package for each employee, with gifts specifically for them. For help, check out our blog, where we’ve already put together some packages for up to €10.

Personalised gifts = increased brand loyalty

By personalising or specially selected gifts for your business partners, you will let them know that you like working with them, that they mean a lot to you and that you hope to work well with them in the future. And they will see you as a company they can always rely on and know you value.

Source: theodmgroup.com, gelato.com 

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